2017 and Beyond: How Digital Innovation Will Impact the World
By 2021, 20 percent of all activities an individual engages in will involve at least one of the top-seven digital giants.
The current top-seven digital giants by revenue and market capitalization are Google, Apple, Facebook, Amazon, Baidu, Alibaba and Tencent. As the physical, financial and health care worlds become more digital, many of the activities an individual engages in will be connected. This convergence means that any activity could include one of the digital giants. Mobile apps, payment, smart agents (e.g., Amazon Alexa), and digital ecosystems (e.g., Apple HomeKit, WeChat Utility and City Services) will make the digital giants part of many of the activities we do.